For Distributors

Software that removes wrinkles and creates results

Together with our customers, we develop future-proof solutions within apps, IT systems and API development. We look at the whole and build value-creating solutions that make a difference to your business. Our focus is on the long-term success of businesses.

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60 minutes · no obligation
Developed for distributors in regulated industries
Aerospace
Medical
Industriell
Aerospace
20 mins
Working hours per offer, incl. writing back and forth
2 FTE
Hvad 50 daglige RFQ'er koster i medarbejdertid
70%
Af tabte tilbud tabes primært på pris
The problem

Demand is growing. The team doesn't.

Whether you have an idea, a problem or a ready-made concept, we can help you bring your digital project to life. Here we show you how we can help you in the different stages.

01/Time

Every offer takes too long

Lookup in ERP. Price calculation. Writing back and forth. Taking one answer too long, the order goes to someone else.

“It takes from 10 to 30 minutes to make an offer in which we must send standard prices.”
Peter, Head of Division
02/Capacity

If you increase volume, you hire yourself out of it

It scales poorly and makes response times vulnerable. Capacity is tied to staffing, not to processes.

“It opens up being able to handle more queries without adding more resources.”
Soren, Key Account Manager
03/Prezzo

Pricing is based on experience, not data

Many deals of the day are sent on the basis of memory and gut feeling. It varies with who sits at the keyboard.

There are many aspects to pricing.”
Lars, Pricing Manager
04/Change

It's just like this we do

Many companies know that there are better ways. But it's hard to think out of the systems and habits one has always used.

“We tend to lean on old rhythms. People are a bit dismissive of new things. But there are many things we can do easier.”
Per Ole, Sales Director
Pricing complexity

“There are a lot of variables.”

These are exactly the ones your salespeople manually juggle at every single offer. Coignite structures them and applies them consistently.

01
Which customer? New enquiry or fixed longer term deal?
02
Quantity and volume
03
Rebate?
04
Transportation Costs
05
Credit and payment terms
06
External market price as a reference
Six variables. Every single offer.
These factors are real and affect whether you win the bid and keep the margin.The problem is not that they exist.

The problem is that they are handled differently from seller to seller, from day to day. It costs consistency and margin.
“So there can be a lot of complexity in terms of setting the right price.”
Peter, Head of Division
What it changes

Not a new system. A layer that does what your ERP doesn't do automatically.

Coignite is not a replacement for your ERP or workflows. That's the missing layer: structured pricing decisions, traceability and consistency across all offerings.

Without Coignite
With Coignite
Time per. RFQ
15 to 20 min · posting, pricing, writing back and forth
Pricing
Ad hoc, based on experience · varies and is unclear documented
Margin control
We don't know if we could have taken 5 to 7% more, or how far down we need to win
Customer response time
Depends on staffing and workload
Scaling
Requires new hires as enquiries grow

Our promise

We create measurable business results through the automation of the bidding process
Throughput analysis

The more queries, the more relevant.

Here's what volume actually costs you in human resources. Below 50 RFQs per day, ROI is hard to justify.

10
RFQs/day
200 min
daily time consumption
0.4 FTE
resource consumption
Manageable manually
25
RFQs/day
500 min
daily time consumption
1 FT.
resource consumption
Starting to press
50
RFQs/day
1,000 min
daily time consumption
2 FT.
resource consumption
This is where the need starts
100+
RFQs/day
2,000+ min
daily time consumption
4+ FT.
resource consumption
Coignite is critical
What it delivers

Not features. WHIP.

It is ROI that determines the decision, not a feature list. Here's what distributors want to measure.

01
Set the right price the first time
Consistent pricing based on history, volume and customer type. Not gut feeling. Fewer post-regulation.
02
Increase margin without losing wins
With a data base behind each offer, you price closer to the market. Win the offers that today are losing on price.
03
Drastically reduce time per offer
From 20 min to 5 min per offer. Freed up capacity for complex cases and space to scale without new hires.
04
Provide management control and documentation
Analytics layer over your ERP. Win-rate, margin and pricing patterns gathered in one place. Documentation to the board, not just a hunch.
05
Standardized Pricing Decisions
No matter who answers: one system, one pricing strategy. No variation from seller to seller.
Illustration: ROI at 100 RFQ/day
Time per offer today
20 mins
Time per offer with Coignite
5 min
Freed capacity/day
1,500 min
Resource saving
approx. 3 FTE
Margin improvement
Measurable
It must be justifiable in measurable economic value. Man hours. 1 to 2 employees saved. More wins. Higher margin.”
Lars, Pricing Manager
Who does it suit?

Built for distributors with high RFQ volume and complex pricing.

Coignite is not for everyone. It is designed specifically for one type of distributor.

Good match
Spare parts and generics: commodity-like shelf items
The customer knows the product in advance: not advice-based sales
50 to 200+ RFQs per day across channels
Already running ERP system
Growth ambitions without corresponding FTE growth
Not a match
Spare parts and generics: commodity-like shelf items
The customer knows the product in advance: not advice-based sales
50 to 200+ RFQs per day across channels
Already running ERP system
Growth ambitions without corresponding FTE growth
Customer Case

From manual bottleneck to 90% automated bidding.

An Aviation spare parts distributor in a regulated market with hundreds of RFQs per week and over 2 million part numbers.

Aerospace
Reguleret marked
Certificeret distributør
The company handled a portfolio of over 2 million unique parts. The manual bidding processes were a bottleneck that inhibited growth and reduced efficiency. Employees drowned in email inquiries with long response times and lost business opportunities as a result.
90%
of the bidding processes are now automated
2M+
item numbers handled in the system
Scaled
sales without proportional growth in headcount
2015
The collaboration started. Continued active partner.
Automated quotation management:
The system automatically matches goods, customer prices and price lines to queries from email, marketplaces and internal systems.
Market Insight:
Continuous collection and analysis of market data strengthens the decision-making basis and business strategies.
ERP Integration:
Integrated with existing ERP and SPEC2000 systems for data synchronization and compliance with industry standards.
Scaled without hires:
The company can handle far more queries with the same team, while employees focus on customer care rather than manual labor.
First mover advantage

We are in pre-launch.
It's a benefit, not a risk.

We build this product in close collaboration with the first customers. It gives you something no one else can have afterwards.

01
Direct access to the product team
Your use cases, processes and priorities shape the product. You are not users. You are co-creators.
02
Better commercial conditions
First movers are included on terms that reflect that you are on board from the start. It cannot be offered afterwards.
03
Competitive advantage while the market is open
Systematic RFQ performance is not standard in the industry yet. It's a window and it closes.

Let's have a chat.

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We present the product and the concept, and you tell us about your reality. No obligation

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Get clarity and concrete suggestions on what we can do for you — absolutely without obligation.

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